{"id":2223,"date":"2026-05-09T07:17:06","date_gmt":"2026-05-09T07:17:06","guid":{"rendered":"https:\/\/allentra.net\/usa\/?page_id=2223"},"modified":"2026-05-15T10:35:01","modified_gmt":"2026-05-15T10:35:01","slug":"health-check-report","status":"publish","type":"page","link":"https:\/\/allentra.net\/usa\/health-check-report\/","title":{"rendered":"Health Check Report"},"content":{"rendered":"<div id=\"tdi_1\" class=\"tdc-zone\"><div class=\"tdc_zone tdi_2  wpb_row td-pb-row\"  >\n<style scoped>\n\/* custom css - generated by TagDiv Composer *\/\n\n\/* custom css - generated by TagDiv Composer *\/\n.tdi_2{\r\n                    min-height: 0;\r\n                }\n<\/style><div id=\"tdi_3\" class=\"tdc-row\"><div class=\"vc_row tdi_4  wpb_row td-pb-row\" >\n<style scoped>\n\/* custom css - generated by TagDiv Composer *\/\n\n\/* custom css - generated by TagDiv Composer *\/\n.tdi_4,\r\n                .tdi_4 .tdc-columns{\r\n                    min-height: 0;\r\n                }.tdi_4,\r\n\t\t\t\t.tdi_4 .tdc-columns{\r\n\t\t\t\t    display: block;\r\n\t\t\t\t}.tdi_4 .tdc-columns{\r\n\t\t\t\t    width: 100%;\r\n\t\t\t\t}.tdi_4:before,\r\n\t\t\t\t.tdi_4:after{\r\n\t\t\t\t    display: table;\r\n\t\t\t\t}\n\/* inline tdc_css att - generated by TagDiv Composer *\/\n\n.tdi_4{\n--tdb-scroll-anim:none !important;\n}\n\n.tdi_4 .td_block_wrap{ text-align:left }\n\n<\/style><div class=\"vc_column tdi_6  wpb_column vc_column_container tdc-column td-pb-span12\">\n<style scoped>\n\/* custom css - generated by TagDiv Composer *\/\n\n\/* custom css - generated by TagDiv Composer *\/\n.tdi_6{\r\n                    vertical-align: baseline;\r\n                }.tdi_6 > .wpb_wrapper,\r\n\t\t\t\t.tdi_6 > .wpb_wrapper > .tdc-elements{\r\n\t\t\t\t    display: block;\r\n\t\t\t\t}.tdi_6 > .wpb_wrapper > .tdc-elements{\r\n\t\t\t\t    width: 100%;\r\n\t\t\t\t}.tdi_6 > .wpb_wrapper > .vc_row_inner{\r\n\t\t\t\t    width: auto;\r\n\t\t\t\t}.tdi_6 > .wpb_wrapper{\r\n\t\t\t\t    width: auto;\r\n\t\t\t\t    height: auto;\r\n\t\t\t\t}\n<\/style><div class=\"wpb_wrapper\" ><div class=\"wpb_wrapper td_block_wrap vc_raw_html tdi_8 \"><div class=\"td-fix-index\"><!--\n  ALLENTRA USA \u2014 REPORT LANDING PAGE\n  WP Custom HTML block \u2014 style scoped to .al-rl-page to prevent theme font overrides.\n  Fonts enqueued via functions.php.\n  Version: v3 \u2014 May 2026\n-->\n\n<style>\n  html { scroll-behavior: smooth; 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}\n    .al-rl-page .al-download { padding: 48px 20px; }\n    .al-rl-page .al-cta-call { padding: 48px 20px; }\n    .al-rl-page .al-cta-call-inner { grid-template-columns: 1fr; gap: 24px; }\n    .al-rl-page .al-cta-briefing { padding: 48px 20px; }\n    .al-rl-page .al-footer { padding: 24px 20px; }\n    .al-rl-page .al-form-submit { width: 100%; text-align: center; }\n    .al-rl-page .al-btn-navy { display: block; text-align: center; }\n    .al-rl-page .al-domains-grid { grid-template-columns: repeat(2, 1fr); }\n    .al-rl-page .al-hero-dl-btn { display: block; text-align: center; }\n  }\n  @media (max-width: 480px) {\n    .al-rl-page .al-hero h1 { font-size: 26px; }\n    .al-rl-page .al-hero-body { font-size: 15px; }\n    .al-rl-page .al-hero-meta { flex-direction: column; gap: 12px; }\n    .al-rl-page .al-domains-grid { grid-template-columns: repeat(2, 1fr); }\n  }\n<\/style>\n\n<div class=\"al-rl-page\">\n\n<section class=\"al-hero\" aria-labelledby=\"hero-heading\">\n  <div class=\"al-hero-inner\">\n    <p class=\"al-hero-eyebrow\">Health Check Research Report<\/p>\n    <div class=\"al-hero-rule\" aria-hidden=\"true\"><\/div>\n    <h1 id=\"hero-heading\">If your company is heading to the US, these findings are almost certainly about you<\/h1>\n    <div class=\"al-hero-body\">\n      <p>Earlier this year we ran structured US market entry assessments across twenty-one UK companies in fourteen sectors. The founders and commercial directors who came through the programme ranged from pre-entry businesses stress-testing their assumptions to companies already generating significant US revenue but operating without the infrastructure to sustain it.<\/p>\n      <p>The findings were consistent enough to constitute a pattern rather than a collection of individual circumstances. The same gaps appeared across sectors and stages with a frequency that tells you something important: the problems are not company-specific. They are structural. And most of them are invisible until someone who has seen them before knows where to look.<\/p>\n      <p>The report documents what we found, why the same issues recur, and what the companies asking the best questions were doing differently.<\/p>\n    <\/div>\n    <div class=\"al-hero-meta\" aria-label=\"Report details\">\n      <span class=\"al-hero-meta-item\">21 companies assessed<\/span>\n      <span class=\"al-hero-meta-item\">14 sectors represented<\/span>\n      <span class=\"al-hero-meta-item\">8 domains examined<\/span>\n      <span class=\"al-hero-meta-item\">Free download<\/span>\n    <\/div>\n    <a href=\"#download\" class=\"al-hero-dl-btn\">Download the free report<\/a>\n  <\/div>\n<\/section>\n\n<section class=\"al-findings\" aria-labelledby=\"findings-heading\">\n  <div class=\"al-findings-inner\">\n    <p class=\"al-section-label\">What the assessments found<\/p>\n    <div class=\"al-section-rule\" aria-hidden=\"true\"><\/div>\n    <h2 id=\"findings-heading\">These are not the most dramatic findings. They are the most common ones.<\/h2>\n    <p class=\"al-findings-intro\">&nbsp;<\/p>\n\n    <div class=\"al-finding-card\">\n      <p class=\"al-finding-stat\">Seven out of ten companies we assessed were carrying personal liability exposure at director level in the US. None of them knew.<\/p>\n      <p class=\"al-finding-body\">Without proper structural separation between the UK parent and the US entity, product liability claims, contractual disputes, and regulatory actions can travel directly to the UK company \u2014 and in many cases to its directors personally. This is not a hypothetical. It is a condition that exists the moment you start trading without the right structure in place, and it persists until someone addresses it. The report explains what the exposure looks like, why it is so consistently missed, and why it is also among the simpler gaps to close once it has been identified.<\/p>\n    <\/div>\n\n    <div class=\"al-finding-card\">\n      <p class=\"al-finding-stat\">More than 80% of companies already generating US revenue had triggered state sales tax obligations they had not addressed. Most of them found out at the worst possible moment.<\/p>\n      <p class=\"al-finding-body\">The threshold rules vary by state. Software and services sit in a more complicated position than physical goods. But the exposure is wider than founders expect, and almost none of them find out about it at a time of their choosing. When it surfaces \u2014 typically during a fundraise, an acquisition process, or a state revenue authority enquiry \u2014 the liability includes backdated tax plus interest, and in some states a penalties layer on top. The timing, in most cases, could not be worse. The report covers why this happens at the scale it does, and what the range of outcomes looks like for companies at different stages of exposure.<\/p>\n    <\/div>\n\n    <div class=\"al-finding-card\">\n      <p class=\"al-finding-stat\">44% of companies planned a direct US sales hire as their primary route to market. In more than a third of engagements, it was the wrong answer at that stage.<\/p>\n      <p class=\"al-finding-body\">The fully loaded cost of a US sales hire runs 40 to 60% higher than the equivalent UK role. When it does not work \u2014 and it fails in the first year more often than founders expect \u2014 unwinding it costs another six to nine months. There are faster, lower-risk routes to early US commercial traction. Most founders have not properly evaluated them before committing to a hire. The report describes what those alternatives look like and when they consistently outperform.<\/p>\n    <\/div>\n\n    <div class=\"al-domains\">\n      <p class=\"al-domains-intro\">Those three findings come from a single domain. The report examines eight. If you count the ones below where you have not yet done detailed work, you have already answered the question of whether to download it.<\/p>\n      <div class=\"al-domains-grid\" role=\"list\">\n        <div class=\"al-domain-pill\" role=\"listitem\"><span class=\"al-domain-num\">01<\/span><span class=\"al-domain-name\">Entity structure<\/span><\/div>\n        <div class=\"al-domain-pill\" role=\"listitem\"><span class=\"al-domain-num\">02<\/span><span class=\"al-domain-name\">IP protection<\/span><\/div>\n        <div class=\"al-domain-pill\" role=\"listitem\"><span class=\"al-domain-num\">03<\/span><span class=\"al-domain-name\">Transfer pricing<\/span><\/div>\n        <div class=\"al-domain-pill\" role=\"listitem\"><span class=\"al-domain-num\">04<\/span><span class=\"al-domain-name\">Contractor classification<\/span><\/div>\n        <div class=\"al-domain-pill\" role=\"listitem\"><span class=\"al-domain-num\">05<\/span><span class=\"al-domain-name\">Commercial strategy<\/span><\/div>\n        <div class=\"al-domain-pill\" role=\"listitem\"><span class=\"al-domain-num\">06<\/span><span class=\"al-domain-name\">Route to market<\/span><\/div>\n        <div class=\"al-domain-pill\" role=\"listitem\"><span class=\"al-domain-num\">07<\/span><span class=\"al-domain-name\">Investor readiness<\/span><\/div>\n        <div class=\"al-domain-pill\" role=\"listitem\"><span class=\"al-domain-num\">08<\/span><span class=\"al-domain-name\">Contract localisation<\/span><\/div>\n      <\/div>\n    <\/div>\n\n    <p class=\"al-findings-cta\">Download the full report below.<\/p>\n  <\/div>\n<\/section>\n\n<section class=\"al-download\" id=\"download\" aria-labelledby=\"download-heading\">\n  <div class=\"al-download-inner\">\n    <p class=\"al-download-label\">Get the report<\/p>\n    <div class=\"al-download-rule\" aria-hidden=\"true\"><\/div>\n    <h2 id=\"download-heading\">Ten insightful pages of what the US actually requires<\/h2>\n    <p class=\"al-download-desc\">The full report covers all eight domains \u2014 structured findings from twenty-one real assessments across fourteen sectors. It is candid, specific, and worth having before you make your next decision about the US. It is free. All we ask for is a work email address.<\/p>\n    <span class=\"al-download-note\">Sent to verified work addresses only &middot; Delivered to your inbox within minutes<\/span>\n\n    <form class=\"al-form\" id=\"reportForm\" novalidate>\n      <div class=\"al-form-field\">\n        <label class=\"al-form-field-label\" for=\"fullName\">Full name<\/label>\n        <input class=\"al-form-field-input\" type=\"text\" id=\"fullName\" name=\"fullName\" placeholder=\"Your full name\" required autocomplete=\"name\">\n        <span class=\"al-form-field-err\" id=\"fullName-err\"><\/span>\n      <\/div>\n      <div class=\"al-form-field\">\n        <label class=\"al-form-field-label\" for=\"workEmail\">Work email address<\/label>\n        <input class=\"al-form-field-input\" type=\"email\" id=\"workEmail\" name=\"workEmail\" placeholder=\"name@yourcompany.com\" required autocomplete=\"email\">\n        <span class=\"al-form-field-err\" id=\"workEmail-err\"><\/span>\n      <\/div>\n      <div class=\"al-form-field\">\n        <label class=\"al-form-field-label\" for=\"companyName\">Company name<\/label>\n        <input class=\"al-form-field-input\" type=\"text\" id=\"companyName\" name=\"companyName\" placeholder=\"Your company name\" required autocomplete=\"organization\">\n        <span class=\"al-form-field-err\" id=\"companyName-err\"><\/span>\n      <\/div>\n      <div class=\"al-form-field\">\n        <label class=\"al-form-field-label\" for=\"companyWebsite\">Website<\/label>\n        <input class=\"al-form-field-input\" type=\"text\" id=\"companyWebsite\" name=\"companyWebsite\" placeholder=\"e.g. yourcompany.com\" required autocomplete=\"url\">\n        <span class=\"al-form-field-err\" id=\"companyWebsite-err\"><\/span>\n      <\/div>\n      <div class=\"al-form-field\">\n        <label class=\"al-form-field-label\" for=\"phone\">Phone number<\/label>\n        <input class=\"al-form-field-input\" type=\"tel\" id=\"phone\" name=\"phone\" placeholder=\"Used for follow-up only\" autocomplete=\"tel\">\n        <span class=\"al-form-field-err\" id=\"phone-err\"><\/span>\n      <\/div>\n      <label class=\"al-form-check\">\n        <input type=\"checkbox\" id=\"briefingInterest\" name=\"briefingInterest\">\n        <span class=\"al-form-check-label\">I represent a membership organisation, trade body, accelerator, or professional community and would be interested in hosting a free report briefing for our members or clients.<\/span>\n      <\/label>\n      <div class=\"al-form-error\" id=\"formError\" role=\"alert\">\n        We send the report to verified work addresses only \u2014 it is how we keep the list relevant and make sure it reaches the right people. If your details are correct and you are seeing this message, email us at <a href=\"mailto:team@allentra.net?subject=Report%20request\">team@allentra.net<\/a> and we will send the report directly.\n      <\/div>\n      <button type=\"submit\" class=\"al-form-submit\" id=\"submitBtn\">Send me the report<\/button>\n      <p class=\"al-form-privacy\">We do not share your data. <a href=\"https:\/\/allentra.net\/usa\/privacy-policy\/\" target=\"_blank\" rel=\"noopener\">Privacy policy<\/a>.<\/p>\n    <\/form>\n\n    <div class=\"al-form-confirm\" id=\"formConfirm\" role=\"status\" aria-live=\"polite\">\n      <div class=\"al-form-confirm-icon\" aria-hidden=\"true\">&#x2713;<\/div>\n      <h3>On its way.<\/h3>\n      <p>Check your inbox. The report will arrive within a few minutes.<br>Any questions, email <a href=\"mailto:team@allentra.net\">team@allentra.net<\/a>.<\/p>\n    <\/div>\n  <\/div>\n<\/section>\n\n<section class=\"al-cta-call\" aria-labelledby=\"call-heading\">\n  <div class=\"al-cta-call-inner\">\n    <div>\n      <h2 id=\"call-heading\">Talk it through with an Allentra advisor<\/h2>\n      <p>If anything in the report reflects where your business is or where it is heading, a thirty-minute discovery call is the fastest way to understand what it means for your specific situation. No pitch. No hand-off.<\/p>\n    <\/div>\n    <a href=\"https:\/\/allentra.net\/usa\/book-discovery-call\/?src=hc-report-lp\" class=\"al-btn-navy\">Book a discovery call<\/a>\n  <\/div>\n<\/section>\n\n<section class=\"al-cta-briefing\" aria-labelledby=\"briefing-heading\">\n  <div class=\"al-cta-briefing-inner\">\n    <div class=\"al-cta-briefing-rule\" aria-hidden=\"true\"><\/div>\n    <h2 id=\"briefing-heading\">Bring the findings to your members or clients<\/h2>\n    <p>If you run a membership organisation, trade body, accelerator, or professional community whose members are considering or actively pursuing US expansion, we offer a free report briefing as a hosted webinar or event. An Allentra advisor presents the findings, takes questions, and leaves your audience with a clearer picture of what the US actually requires.<\/p>\n    <a href=\"#download\" class=\"al-cta-briefing-note\">Tick the box in the download form above and we will be in touch &#x2191;<\/a>\n  <\/div>\n<\/section>\n\n<footer class=\"al-footer\" role=\"contentinfo\">\n  <div class=\"al-footer-inner\">\n    <div class=\"al-footer-logo\">\n      <img decoding=\"async\" src=\"https:\/\/allentra.net\/usa\/wp-content\/uploads\/sites\/2\/2026\/04\/ALLENTRA-US_White-tight-crop-scaled.png\" alt=\"Allentra USA\">\n    <\/div>\n    <p class=\"al-footer-text\">\n      Allentra is the trading name of Radium Services International Limited &nbsp;&middot;&nbsp; Company No: 12361761 &nbsp;&middot;&nbsp; Registered office: 1 Church Terrace, Yeovil, England, BA20 1HX<br>\n      &copy; 2026 Radium Services International Limited &nbsp;&middot;&nbsp; All rights reserved &nbsp;&middot;&nbsp;\n      <a href=\"mailto:team@allentra.net\">team@allentra.net<\/a> &nbsp;&middot;&nbsp;\n      <a href=\"https:\/\/allentra.net\/usa\/privacy-policy\/\">Privacy Policy<\/a>\n    <\/p>\n  <\/div>\n<\/footer>\n\n<\/div>\n\n<script>\n  const FREE_DOMAINS = new Set([\n    'gmail.com','yahoo.com','hotmail.com','outlook.com','live.com','msn.com',\n    'icloud.com','me.com','mac.com','aol.com','protonmail.com','proton.me',\n    'zoho.com','yandex.com','mail.com','gmx.com','fastmail.com','hey.com',\n    'tutanota.com','guerrillamail.com','mailinator.com','tempmail.com',\n    'yahoo.co.uk','hotmail.co.uk','btinternet.com','sky.com','virginmedia.com'\n  ]);\n\n  function extractDomain(input) {\n    let val = input.trim().toLowerCase();\n    if (!val) return '';\n    if (!\/^https?:\\\/\\\/\/.test(val)) val = 'https:\/\/' + val;\n    try {\n      const url = new URL(val);\n      return url.hostname.replace(\/^www\\.\/, '');\n    } catch(e) {\n      return val.replace(\/^https?:\\\/\\\/\/i, '').replace(\/^www\\.\/,'').split('\/')[0];\n    }\n  }\n\n  function extractEmailDomain(email) {\n    const parts = email.trim().toLowerCase().split('@');\n    return parts.length === 2 ? 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